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Entertainment Marketing and Experiential Consumption

Overview of attention for article published in Journal of Marketing Communications, March 2006
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • One of the highest-scoring outputs from this source (#8 of 179)
  • High Attention Score compared to outputs of the same age (97th percentile)

Mentioned by

news
3 news outlets
wikipedia
2 Wikipedia pages

Readers on

mendeley
240 Mendeley
citeulike
4 CiteULike
So far, Altmetric has seen 4 news stories from 3 outlets.
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