This research output has an Altmetric Attention Score of 2. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 29 November 2015.
All research outputs
#18,575,839
of 27,781,301 outputs
Outputs from Marketing Intelligence & Planning
#139
of 241 outputs
Outputs of similar age
#147,801
of 245,194 outputs
Outputs of similar age from Marketing Intelligence & Planning
#2
of 3 outputs
Altmetric has tracked 27,781,301 research outputs across all sources so far. This one is in the 31st percentile – i.e., 31% of other outputs scored the same or lower than it.
So far Altmetric has tracked 241 research outputs from this source. They typically receive a little more attention than average, with a mean Attention Score of 6.9. This one is in the 40th percentile – i.e., 40% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 245,194 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 37th percentile – i.e., 37% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 3 others from the same source and published within six weeks on either side of this one.
