Standing for politics: What consequences for brands?

Overview of attention for article published in Italian Journal of Marketing, February 2020

Altmetric Badge

About this Attention Score

So far, Altmetric has seen 1 X post from an account with 89 followers.

How does corporate political activity affect consumers’ online behavior? You can find some answers in this new publication #ITJM #branding #socialmediamarketing https://t.co/Jz8nQKEiCz

This page shows the most recent X posts that mention this research output. Click here to find out how to access more activity.