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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Advertising in disguise? How disclosure and content features influence the effects of native advertising
|
|---|---|
| Published in |
Communications: The European Journal of Communication Research, April 2020
|
| DOI | 10.1515/commun-2019-0116 |
| Authors |
Johannes Beckert, Thomas Koch, Benno Viererbl, Nora Denner, Christina Peter |
X Demographics
The data shown below were collected from the profiles of 6 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 4 | 67% |
| Unknown | 2 | 33% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Scientists | 3 | 50% |
| Members of the public | 2 | 33% |
| Science communicators (journalists, bloggers, editors) | 1 | 17% |
Mendeley readers
The data shown below were compiled from readership statistics for 24 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 24 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 3 | 13% |
| Student > Doctoral Student | 3 | 13% |
| Unspecified | 2 | 8% |
| Other | 2 | 8% |
| Lecturer > Senior Lecturer | 1 | 4% |
| Other | 2 | 8% |
| Unknown | 11 | 46% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 5 | 21% |
| Unspecified | 2 | 8% |
| Computer Science | 2 | 8% |
| Social Sciences | 2 | 8% |
| Economics, Econometrics and Finance | 1 | 4% |
| Other | 0 | 0% |
| Unknown | 12 | 50% |
Attention Score in Context
This research output has an Altmetric Attention Score of 4. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 24 September 2020.
All research outputs
#7,753,618
of 25,477,125 outputs
Outputs from Communications: The European Journal of Communication Research
#93
of 328 outputs
Outputs of similar age
#148,572
of 399,695 outputs
Outputs of similar age from Communications: The European Journal of Communication Research
#4
of 17 outputs
Altmetric has tracked 25,477,125 research outputs across all sources so far. This one has received more attention than most of these and is in the 69th percentile.
So far Altmetric has tracked 328 research outputs from this source. They typically receive a little more attention than average, with a mean Attention Score of 5.3. This one has gotten more attention than average, scoring higher than 71% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 399,695 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 62% of its contemporaries.
We're also able to compare this research output to 17 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 76% of its contemporaries.