The Signature Effect: Signing Influences Consumption-Related Behavior by Priming Self-Identity

Overview of attention for article published in Journal of Consumer Research, March 2011

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In the top 5% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (98th percentile)
Good Attention Score compared to outputs of the same age and source (76th percentile)

Mentioned by

news: 4 news outlets
blogs: 1 blog
twitter: 18 X users

wikipedia: 1 Wikipedia page
reddit: 1 Redditor

Readers on

mendeley: 348 Mendeley

So far, Altmetric has seen 18 X posts from 18 X users, with an upper bound of 69,276 followers.

@whrobbins @Crew64app you'll enjoy https://t.co/KEEGKLV2mE

Yet another nice touch you'll find in @usehonk.

RT @lehrjulian: I like that @usehonk asks me to literally sign their community guidelines before using the app. (Signature effects¹ ² are…

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