This research output has an Altmetric Attention Score of 3. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 26 April 2022.
All research outputs
#10,319,037
of 29,939,267 outputs
Outputs from Journal of Advertising
#229
of 501 outputs
Outputs of similar age
#100,085
of 309,615 outputs
Outputs of similar age from Journal of Advertising
#5
of 5 outputs
Altmetric has tracked 29,939,267 research outputs across all sources so far. This one is in the 41st percentile – i.e., 41% of other outputs scored the same or lower than it.
So far Altmetric has tracked 501 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 12.3. This one is in the 26th percentile – i.e., 26% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 309,615 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 37th percentile – i.e., 37% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 5 others from the same source and published within six weeks on either side of this one.
