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Business strategies for the bottom of the pyramid: multiple case studies of large companies in the pacified communities of Rio de Janeiro

Overview of attention for article published in RAUSP Management Journal, January 2018
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2 blogs
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1 X user

Citations

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12 Dimensions

Readers on

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119 Mendeley
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Title
Business strategies for the bottom of the pyramid: multiple case studies of large companies in the pacified communities of Rio de Janeiro
Published in
RAUSP Management Journal, January 2018
DOI 10.1016/j.rauspm.2017.12.003
Authors

Fernando Filardi, Filippe Delarissa Barros, Adalberto A. Fischmann

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X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 119 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 119 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 20 17%
Student > Ph. D. Student 8 7%
Student > Doctoral Student 8 7%
Student > Bachelor 8 7%
Researcher 6 5%
Other 30 25%
Unknown 39 33%
Readers by discipline Count As %
Business, Management and Accounting 35 29%
Social Sciences 9 8%
Agricultural and Biological Sciences 6 5%
Unspecified 6 5%
Engineering 6 5%
Other 16 13%
Unknown 41 34%