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Mendeley readers
| Title |
Understanding Social Media Mindset of Consumers: An Indian perspective
|
|---|---|
| Published in |
JISTEM - Journal of Information Systems and Technology Management, May 2015
|
| DOI | 10.4301/s1807-17752015000200001 |
| Authors |
Sita Mishra, Archana Tyagi |
Mendeley readers
The data shown below were compiled from readership statistics for 48 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 48 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 8 | 17% |
| Student > Bachelor | 7 | 15% |
| Student > Ph. D. Student | 4 | 8% |
| Lecturer > Senior Lecturer | 4 | 8% |
| Student > Doctoral Student | 3 | 6% |
| Other | 8 | 17% |
| Unknown | 14 | 29% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 20 | 42% |
| Computer Science | 4 | 8% |
| Social Sciences | 3 | 6% |
| Medicine and Dentistry | 2 | 4% |
| Economics, Econometrics and Finance | 2 | 4% |
| Other | 3 | 6% |
| Unknown | 14 | 29% |