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Ethics and Neuromarketing

Overview of attention for book
Attention for Chapter 10: The Limits and the Ethics of Consumer Profiling
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Citations

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Readers on

mendeley
19 Mendeley
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Chapter title
The Limits and the Ethics of Consumer Profiling
Chapter number 10
Book title
Ethics and Neuromarketing
Published by
Springer International Publishing, October 2016
DOI 10.1007/978-3-319-45609-6_10
Book ISBNs
978-3-31-945607-2, 978-3-31-945609-6
Authors

Nansi Lungu

Editors

Andrew R. Thomas, Nicolae Alexandru Pop, Ana Maria Iorga, Cristian Ducu

Mendeley readers

The data shown below were compiled from readership statistics for 19 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 19 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 5 26%
Student > Master 4 21%
Student > Doctoral Student 2 11%
Professor 2 11%
Student > Postgraduate 1 5%
Other 3 16%
Unknown 2 11%
Readers by discipline Count As %
Business, Management and Accounting 6 32%
Social Sciences 4 21%
Economics, Econometrics and Finance 2 11%
Engineering 2 11%
Psychology 1 5%
Other 2 11%
Unknown 2 11%