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Dealing with the Devils: The Responsibility of Neuromarketing Practitioners in Conducting Research for Ethically Questionable Client Agendas
Ethics and Neuromarketing
Springer International Publishing, October 2016
Kimberly Rose Clark
Andrew R. Thomas, Nicolae Alexandru Pop, Ana Maria Iorga, Cristian Ducu
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|Members of the public||1||100%|
The data shown below were compiled from readership statistics for 21 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Master||5||24%|
|Student > Ph. D. Student||4||19%|
|Student > Bachelor||2||10%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||7||33%|
|Economics, Econometrics and Finance||1||5%|