Have you ever seen a 🏳️🌈 rainbow flagged 🏳️🌈 article and asked yourself whether it was a real #pride supporter or just a freeloader?@Bri_Nad, @J_H_ohner, Zoe Olberman, and I investigated what factors people rely on to answer this question. #rainbowwashin
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RT @RiegerTeam: Companies are increasingly taking a stance for the LGBTQIA* community 🏳️🌈. But do consumers always find these messages cre…
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RT @Bri_Nad: Are companies always credible when they show some color🏳️🌈in #pridemonth June? @WimTulf, Zoe Olbermann, @J_H_ohner and I exp…
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RT @RiegerTeam: Companies are increasingly taking a stance for the LGBTQIA* community 🏳️🌈. But do consumers always find these messages cre…