You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
X Demographics
Mendeley readers
Chapter title |
Ethical Considerations regarding Stakeholders in Neuromarketing Research. Empirical Insights from NMSBA Corporate Members, TAAN Advertising Agencies and Romanian Companies
|
---|---|
Chapter number | 8 |
Book title |
Ethics and Neuromarketing
|
Published by |
Springer International Publishing, October 2016
|
DOI | 10.1007/978-3-319-45609-6_8 |
Book ISBNs |
978-3-31-945607-2, 978-3-31-945609-6
|
Authors |
Nicolae Al. Pop, Dan-Cristian Dabija PhD, Dr. habil., Ana Maria Iorga, Dan-Cristian Dabija |
Editors |
Andrew R. Thomas, Nicolae Alexandru Pop, Ana Maria Iorga, Cristian Ducu |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Spain | 1 | 100% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 18 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 18 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 3 | 17% |
Student > Master | 2 | 11% |
Professor | 2 | 11% |
Student > Doctoral Student | 1 | 6% |
Student > Bachelor | 1 | 6% |
Other | 4 | 22% |
Unknown | 5 | 28% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 33% |
Neuroscience | 2 | 11% |
Social Sciences | 2 | 11% |
Economics, Econometrics and Finance | 1 | 6% |
Unspecified | 1 | 6% |
Other | 2 | 11% |
Unknown | 4 | 22% |