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New Luxury Management

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Attention for Chapter 6: Financial Valuation of Luxury Brands
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Chapter title
Financial Valuation of Luxury Brands
Chapter number 6
Book title
New Luxury Management
Published by
Springer International Publishing, January 2017
DOI 10.1007/978-3-319-41727-1_6
Book ISBNs
978-3-31-941726-4, 978-3-31-941727-1

María Ruiz García


Emmanuelle Rigaud-Lacresse, Fabrizio Maria Pini