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Strategic Marketing and Innovation for Indian MSMEs

Overview of attention for book
Attention for Chapter 7: Main Study—Data Reduction and Confirmatory Factor Analysis
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Chapter title
Main Study—Data Reduction and Confirmatory Factor Analysis
Chapter number 7
Book title
Strategic Marketing and Innovation for Indian MSMEs
Published by
Springer Singapore, March 2017
DOI 10.1007/978-981-10-3590-6_7
Book ISBNs
978-9-81-103589-0, 978-9-81-103590-6
Authors

Prof. R. Srinivasan, Dr. C. P. Lohith, R. Srinivasan, C. P. Lohith

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 7 100%

Demographic breakdown

Readers by professional status Count As %
Lecturer 1 14%
Student > Ph. D. Student 1 14%
Student > Postgraduate 1 14%
Student > Master 1 14%
Unknown 3 43%
Readers by discipline Count As %
Social Sciences 2 29%
Nursing and Health Professions 1 14%
Business, Management and Accounting 1 14%
Unknown 3 43%