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Mendeley readers
Chapter title |
Factors Influencing Consumers’ Willingness to Pay Under Pay What You Want Context
|
---|---|
Chapter number | 216 |
Book title |
Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing
|
Published by |
Springer, Cham, January 2016
|
DOI | 10.1007/978-3-319-24184-5_216 |
Book ISBNs |
978-3-31-924182-1, 978-3-31-924184-5
|
Authors |
Rajat Roy, Fazlul K. Rabbanee |
Mendeley readers
The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 13 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Doctoral Student | 3 | 23% |
Student > Bachelor | 2 | 15% |
Professor | 1 | 8% |
Student > Master | 1 | 8% |
Researcher | 1 | 8% |
Other | 1 | 8% |
Unknown | 4 | 31% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 46% |
Economics, Econometrics and Finance | 2 | 15% |
Environmental Science | 1 | 8% |
Social Sciences | 1 | 8% |
Unknown | 3 | 23% |