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Kommunikation in der digitalen Transformation

Overview of attention for book
Attention for Chapter 6: Unternehmensmarke und digitale Transformation
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Citations

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Readers on

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23 Mendeley
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Chapter title
Unternehmensmarke und digitale Transformation
Chapter number 6
Book title
Kommunikation in der digitalen Transformation
Published by
Springer Gabler, Wiesbaden, January 2017
DOI 10.1007/978-3-658-17630-3_6
Book ISBNs
978-3-65-817629-7, 978-3-65-817630-3
Authors

Klaus Heiermann, Felix Stöckle

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 23 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 23 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 11 48%
Student > Bachelor 5 22%
Student > Postgraduate 1 4%
Librarian 1 4%
Unknown 5 22%
Readers by discipline Count As %
Business, Management and Accounting 8 35%
Computer Science 3 13%
Social Sciences 3 13%
Economics, Econometrics and Finance 3 13%
Agricultural and Biological Sciences 1 4%
Other 0 0%
Unknown 5 22%