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| Chapter title |
Building Customer Propensity Models
|
|---|---|
| Chapter number | 5 |
| Book title |
Predictive Analytics with Microsoft Azure Machine Learning
|
| Published by |
Apress, Berkeley, CA, January 2014
|
| DOI | 10.1007/978-1-4842-0445-0_5 |
| Book ISBNs |
978-1-4842-0446-7, 978-1-4842-0445-0
|
| Authors |
Roger Barga, Valentine Fontama, Wee Hyong Tok |