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Retailing in the 21st Century

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Cover of 'Retailing in the 21st Century'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Overview
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    Chapter 2 Retail Success and Key Drivers
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    Chapter 3 Retailing in the Global World: Case Study of Metro Cash & Carry
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    Chapter 4 Entrepreneurship in Retailing: Leopold Stiefel’s “Big Idea” and the Growth of Media Markt and Saturn
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    Chapter 5 Retail Trends in Europe
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    Chapter 6 Trends in U.S. Retailing
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    Chapter 7 Trends in Retailing in East Asia
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    Chapter 8 Insights into the Growth of New Retail Formats in India
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    Chapter 9 Future Store Technologies and Their Impact on Grocery Retailing
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    Chapter 10 The Third Wave of Marketing Intelligence
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    Chapter 11 Applications of Intelligent Technologies in Retail Marketing
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    Chapter 12 New Automated Checkout Systems
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    Chapter 13 Retailing in the 21st Century
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    Chapter 14 Future Trends in Multi-channel Retailing
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    Chapter 15 Retail Competition
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    Chapter 16 New Challenges in Retail Human Resource Management
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    Chapter 17 Retail Assortment: More ≠ Better
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    Chapter 18 Out-of-Stock: Reactions, Antecedents, Management Solutions, and a Future Perspective
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    Chapter 19 Recent Trends and Emerging Practices in Retailer Pricing
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    Chapter 20 Retail Pricing – Higher Profits Through Improved Pricing Processes
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    Chapter 21 Current Status and Future Evolution of Retail Formats
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    Chapter 22 Electronic Retailing
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    Chapter 23 Supply Chain Management in a Promotional Environment
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    Chapter 24 Sales Promotion
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    Chapter 25 Understanding Customer Loyalty Programs
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    Chapter 26 Integrated Marketing Communications in Retailing
Attention for Chapter 1: Overview
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Citations

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Chapter title
Overview
Chapter number 1
Book title
Retailing in the 21st Century
Published by
Springer, Berlin, Heidelberg, January 2010
DOI 10.1007/978-3-540-72003-4_1
Book ISBNs
978-3-54-072001-0, 978-3-54-072003-4
Authors

Manfred Krafft, Murali K. Mantrala

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 5 100%

Demographic breakdown

Readers by professional status Count As %
Professor 2 40%
Student > Ph. D. Student 1 20%
Student > Master 1 20%
Unknown 1 20%
Readers by discipline Count As %
Arts and Humanities 1 20%
Business, Management and Accounting 1 20%
Economics, Econometrics and Finance 1 20%
Unknown 2 40%