You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Nutzen für die Zielgruppe erzeugen
|
|---|---|
| Chapter number | 4 |
| Book title |
Schlankes Marketing für den Mittelstand
|
| Published by |
Springer Gabler, Wiesbaden, January 2018
|
| DOI | 10.1007/978-3-658-16732-5_4 |
| Book ISBNs |
978-3-65-816731-8, 978-3-65-816732-5
|
| Authors |
Wolfgang Vogt |