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The European Marketplace

Overview of attention for book
Cover of 'The European Marketplace'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 People and Products
  3. Altmetric Badge
    Chapter 2 The New Europeans
  4. Altmetric Badge
    Chapter 3 Corporate Strategy
  5. Altmetric Badge
    Chapter 4 Winners and Losers
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    Chapter 5 The National Wealth
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    Chapter 6 The European Sales Team
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    Chapter 7 A Shop Window in Europe
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    Chapter 8 The Market for Inventions and Ideas
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    Chapter 9 Electronic Data Interchange
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    Chapter 10 The Mark of Quality
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    Chapter 11 A New Breed of Bosses
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    Chapter 12 The Making of Managers
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    Chapter 13 Universities and Industry
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    Chapter 14 Polytechnics and Business
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    Chapter 15 The European Student
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    Chapter 16 Languages and Business
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    Chapter 17 Bureaucracy Untrained
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    Chapter 18 Training the Workforce
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    Chapter 19 Maximising Profits — I
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    Chapter 20 Maximising Profits — II
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    Chapter 21 Money for Business
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    Chapter 22 Export Credit Insurance
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    Chapter 23 Banking Services
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    Chapter 24 Investment Incentives
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    Chapter 25 EC Grants and Loans
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    Chapter 26 Corporate Structures
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    Chapter 27 Doing Business in Eastern Europe
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    Chapter 28 Western European Economies
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    Chapter 29 European Community Law
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    Chapter 30 EC Company Law
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    Chapter 31 The Competition Rules
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    Chapter 32 Intellectual Property
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    Chapter 33 The Brussels Connection
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    Chapter 34 UK Official Sources of Information
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    Chapter 35 Representing Industry
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    Chapter 36 Chambers of Commerce
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    Chapter 37 European Community Publications
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    Chapter 38 EC On-Line Databases
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    Chapter 39 Libraries
  41. Altmetric Badge
    Chapter 40 Bibliography
Overall attention for this book and its chapters
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