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Mendeley readers
Chapter title |
From Concept to Commercialisation : Developing and Marketing a New Islamic Unit Trust in Malaysia (The Case of ASDI)
|
---|---|
Chapter number | 90 |
Book title |
Proceedings of the 1997 World Marketing Congress
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-17320-7_90 |
Book ISBNs |
978-3-31-917319-1, 978-3-31-917320-7
|
Authors |
Aliah Hanim M. Salleh, Salleh, Aliah Hanim M. |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 2 | 22% |
Student > Bachelor | 2 | 22% |
Lecturer | 1 | 11% |
Unknown | 4 | 44% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 2 | 22% |
Arts and Humanities | 1 | 11% |
Mathematics | 1 | 11% |
Business, Management and Accounting | 1 | 11% |
Economics, Econometrics and Finance | 1 | 11% |
Other | 0 | 0% |
Unknown | 3 | 33% |