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| Chapter title |
The Role of the Food and Beverage Department in Enhancing Overall Hotel Competitiveness in Malaysia
|
|---|---|
| Chapter number | 120 |
| Book title |
Proceedings of the 1997 World Marketing Congress
|
| Published by |
Springer, Cham, January 2015
|
| DOI | 10.1007/978-3-319-17320-7_120 |
| Book ISBNs |
978-3-31-917319-1, 978-3-31-917320-7
|
| Authors |
Shii Ling Khor, M. I. Ahmad, Khor, Shii Ling, Ahmad, M. I. |
Mendeley readers
The data shown below were compiled from readership statistics for 14 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 14 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Postgraduate | 3 | 21% |
| Student > Bachelor | 2 | 14% |
| Unspecified | 1 | 7% |
| Lecturer | 1 | 7% |
| Student > Master | 1 | 7% |
| Other | 0 | 0% |
| Unknown | 6 | 43% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 3 | 21% |
| Social Sciences | 2 | 14% |
| Agricultural and Biological Sciences | 1 | 7% |
| Unspecified | 1 | 7% |
| Unknown | 7 | 50% |