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Managing Consumer Services

Overview of attention for book
Cover of 'Managing Consumer Services'

Table of Contents

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    Book Overview
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    Chapter 1 Factories or Theatres? The Future of Service
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    Chapter 2 The Industrialization of Services
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    Chapter 3 High Tech Versus High Touch: The Role of Human Intermediation in Information-Intensive Services
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    Chapter 4 Connecting Factory to Theatre: Lessons from a Case Study
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    Chapter 5 Striking the Right Balance: How to Design, Implement, and Operationalize Customer Experience Management Programs
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    Chapter 6 The Design of Consumer Experiences: Managerial Approaches for Service Companies
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    Chapter 7 Customer Experience and Service Design
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    Chapter 8 Transitioning to Value Co-development
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    Chapter 9 From Service Experiences to Augmented Service Journeys: Digital Technology and Networks in Consumer Services
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    Chapter 10 Rethinking and Improving the Health Care Service Through Interactive Web Technologies
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    Chapter 11 Innovation in Services: The Case of Fleury—A Diagnostic Medical Center
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    Chapter 12 Factory or Theatre? Towards the Convergence
Attention for Chapter 6: The Design of Consumer Experiences: Managerial Approaches for Service Companies
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Citations

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Readers on

mendeley
13 Mendeley
Summary Dimensions citations
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Chapter title
The Design of Consumer Experiences: Managerial Approaches for Service Companies
Chapter number 6
Book title
Managing Consumer Services
Published by
Springer, Cham, January 2014
DOI 10.1007/978-3-319-04289-3_6
Book ISBNs
978-3-31-904288-6, 978-3-31-904289-3
Authors

Antonella Carù, Bernard Cova

View on publisher site
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 13 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 2 15%
Student > Master 2 15%
Unknown 9 69%
Readers by discipline Count As %
Business, Management and Accounting 2 15%
Linguistics 1 8%
Social Sciences 1 8%
Unknown 9 69%

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