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Mendeley readers
| Chapter title |
Brand Gender and Equity Through Brand Design
|
|---|---|
| Chapter number | 5 |
| Book title |
Brand Gender
|
| Published by |
Palgrave Macmillan, Cham, January 2018
|
| DOI | 10.1007/978-3-319-60219-6_5 |
| Book ISBNs |
978-3-31-960218-9, 978-3-31-960219-6
|
| Authors |
Theo Lieven |
Mendeley readers
The data shown below were compiled from readership statistics for 12 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 12 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Lecturer | 5 | 42% |
| Student > Bachelor | 2 | 17% |
| Student > Ph. D. Student | 1 | 8% |
| Student > Master | 1 | 8% |
| Unknown | 3 | 25% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 5 | 42% |
| Social Sciences | 3 | 25% |
| Psychology | 1 | 8% |
| Unknown | 3 | 25% |