You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
X Demographics
Mendeley readers
Chapter title |
Leveraging Social Media in the Pharmaceutical Industry
|
---|---|
Chapter number | 16 |
Book title |
Innovation and Marketing in the Pharmaceutical Industry
|
Published by |
Springer New York, January 2016
|
DOI | 10.1007/978-1-4614-7801-0_16 |
Book ISBNs |
978-1-4614-7800-3, 978-1-4614-7801-0
|
Authors |
Venkatesh Shankar, Jiaoyang (Krista) Li |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Italy | 1 | 100% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 15 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 15 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 3 | 20% |
Student > Bachelor | 3 | 20% |
Other | 1 | 7% |
Lecturer | 1 | 7% |
Professor | 1 | 7% |
Other | 1 | 7% |
Unknown | 5 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 20% |
Medicine and Dentistry | 2 | 13% |
Computer Science | 1 | 7% |
Agricultural and Biological Sciences | 1 | 7% |
Economics, Econometrics and Finance | 1 | 7% |
Other | 1 | 7% |
Unknown | 6 | 40% |