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Social Media Audit

Overview of attention for book
Attention for Chapter 2: Cost Analysis: Identifying Direct and Indirect Social Media Costs
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Chapter title
Cost Analysis: Identifying Direct and Indirect Social Media Costs
Chapter number 2
Book title
Social Media Audit
Published by
Springer, New York, NY, January 2013
DOI 10.1007/978-1-4614-3603-4_2
Book ISBNs
978-1-4614-3602-7, 978-1-4614-3603-4
Authors

Urs E. Gattiker

Mendeley readers

The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Spain 1 10%
South Africa 1 10%
Unknown 8 80%

Demographic breakdown

Readers by professional status Count As %
Student > Master 4 40%
Student > Bachelor 2 20%
Lecturer 2 20%
Student > Ph. D. Student 1 10%
Researcher 1 10%
Other 0 0%
Readers by discipline Count As %
Computer Science 3 30%
Business, Management and Accounting 3 30%
Arts and Humanities 2 20%
Social Sciences 1 10%
Design 1 10%
Other 0 0%