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Mendeley readers
| Chapter title |
Customer Lifetime Value: The Significance of Repeat Business
|
|---|---|
| Chapter number | 8 |
| Book title |
Financial Dimensions of Marketing Decisions
|
| DOI | 10.1007/978-3-030-15565-0_8 |
| Book ISBNs |
978-3-03-015564-3, 978-3-03-015565-0
|
| Authors |
Stewart, David W. |
Mendeley readers
The data shown below were compiled from readership statistics for 12 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 12 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Other | 3 | 25% |
| Student > Master | 2 | 17% |
| Researcher | 1 | 8% |
| Lecturer > Senior Lecturer | 1 | 8% |
| Student > Doctoral Student | 1 | 8% |
| Other | 0 | 0% |
| Unknown | 4 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Engineering | 3 | 25% |
| Business, Management and Accounting | 2 | 17% |
| Economics, Econometrics and Finance | 1 | 8% |
| Computer Science | 1 | 8% |
| Unknown | 5 | 42% |