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| Chapter title |
Kulturwandel statt Aktionismus: So entstehen langfristig Begeisterung und Wow!
|
|---|---|
| Chapter number | 9 |
| Book title |
Der Konkurrenz ein Kundenerlebnis voraus
|
| Published by |
Springer Gabler, Wiesbaden, January 2016
|
| DOI | 10.1007/978-3-658-10528-0_9 |
| Book ISBNs |
978-3-65-810527-3, 978-3-65-810528-0
|
| Authors |
Karin Glattes |