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Mendeley readers
Chapter title |
The Fundamentals of Social Marketing
|
---|---|
Chapter number | 2 |
Book title |
Social Marketing in Action
|
Published by |
Springer, Cham, May 2019
|
DOI | 10.1007/978-3-030-13020-6_2 |
Book ISBNs |
978-3-03-013019-0, 978-3-03-013020-6
|
Authors |
Debra Z. Basil |
Mendeley readers
The data shown below were compiled from readership statistics for 25 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 25 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 4 | 16% |
Lecturer | 3 | 12% |
Student > Bachelor | 2 | 8% |
Researcher | 2 | 8% |
Student > Ph. D. Student | 2 | 8% |
Other | 3 | 12% |
Unknown | 9 | 36% |
Readers by discipline | Count | As % |
---|---|---|
Social Sciences | 5 | 20% |
Unspecified | 4 | 16% |
Agricultural and Biological Sciences | 3 | 12% |
Nursing and Health Professions | 1 | 4% |
Arts and Humanities | 1 | 4% |
Other | 2 | 8% |
Unknown | 9 | 36% |