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Open Tourism

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Cover of 'Open Tourism'

Table of Contents

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    Book Overview
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    Chapter 1 Towards a Holistic Framework of Open Tourism
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    Chapter 2 Innovation Through Co-creation: Towards an Understanding of Technology-Facilitated Co-creation Processes in Tourism
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    Chapter 3 The Importance of Customer Co-creation of Value for the Tourism and Hospitality Industry
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    Chapter 4 IT-Enabled Value Co-creation in a Tourism Context: The Portale Sardegna Case
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    Chapter 5 Open Source Marketing in Tourism: Motivational Drivers and Practical Approaches
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    Chapter 6 Crowdsourcing in the Lodging Industry: Innovation on a Budget
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    Chapter 7 Improving Hotel Industry Processes Through Crowdsourcing Techniques
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    Chapter 8 Motivation for Open Innovation and Crowdsourcing: Why Does the Crowd Engage in Virtual Ideas Communities?
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    Chapter 9 The Value of Crowdfunding: The Significance of Community-Financed Projects Beyond the Act of Financing
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    Chapter 10 Open Innovation in the Tourism Experience Sector: The Role of Practice Based Knowledge Explored
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    Chapter 11 Open Innovation: A Chance for the Innovation Management of Tourism Destinations?
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    Chapter 12 Managing Open Innovation in Small and Medium-Sized Enterprises (SMEs)
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    Chapter 13 Netnography: The Mint Journey
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    Chapter 14 Prospects of Technology-Enhanced Social Media Analysis for Open Innovation in the Leisure Industries
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    Chapter 15 Review Platforms in Destinations and Hospitality
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    Chapter 16 Review Platforms in Hospitality
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    Chapter 17 Exploring TripAdvisor
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    Chapter 18 Opening Up Government: Citizen Innovation and New Modes of Collaboration
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    Chapter 19 Crowdsourcing in the Tourism Industry: From Idea Generation Towards Merchandizing User-Generated Souvenirs
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    Chapter 20 Collecting Tour Plans from Potential Visitors: A Web-Based Interactive Tour-Planner and a Strategic Use of Its Log Data
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    Chapter 21 CrowdCity: Crowdsourcing an Online Smart City Magazine
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    Chapter 22 How Quebec City Crowdsources Locals to Promote Its Destination
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    Chapter 23 Involvement of Tourist Visitors to the UNESCO World Heritage Site of Goa, India
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    Chapter 24 The InnoWellen Case Study: The Use of Web-Based Idea Competitions as a Tool of Stakeholder Participation in the Leisure Industry
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    Chapter 25 Potential of Open Innovation Models in the Tourism Sector: Three Case Studies
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    Chapter 26 Crowdsourcing as a Tool to Help Generate Innovation in Small and Medium-Sized Hotels
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    Chapter 27 Co-creation in Club Tourism
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    Chapter 28 Gamification: Best Practices in Research and Tourism
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    Chapter 29 Open Service Prototyping
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    Chapter 30 Flinkster: The Carsharing Platform of Deutsche Bahn AG
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    Chapter 31 Case Study INNOTOUR: Providing Open Innovation in Tourism Education, Research and Business Development
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    Chapter 32 The Crowdfunding Ecosystem: Benefits and Examples of Crowdfunding Initiatives
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    Chapter 33 Beyond the Offer: Co-creation in Tourism: When Your Guest Becomes Your Partner, Value Emerges
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    Chapter 34 Working Customers in the Hotel Industry: And Why They Work
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    Chapter 35 Innovation for Volunteer Travel: Using Crowdsourcing to Create Change
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