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Mendeley readers
Chapter title |
The Role of Information, Experience and Participation in Building Brand Equity on Social Media
|
---|---|
Chapter number | 4 |
Book title |
New Advances in Information Systems and Technologies
|
Published by |
Springer International Publishing, March 2016
|
DOI | 10.1007/978-3-319-31232-3_4 |
Book ISBNs |
978-3-31-931231-6, 978-3-31-931232-3
|
Authors |
Bih-Huang Jin, Yung-Ming Li |
Editors |
Álvaro Rocha, Ana Maria Correia, Hojjat Adeli, Luis Paulo Reis, Marcelo Mendonça Teixeira |
Mendeley readers
The data shown below were compiled from readership statistics for 23 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 23 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 5 | 22% |
Student > Ph. D. Student | 3 | 13% |
Professor | 2 | 9% |
Student > Bachelor | 1 | 4% |
Unspecified | 1 | 4% |
Other | 2 | 9% |
Unknown | 9 | 39% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 7 | 30% |
Design | 2 | 9% |
Computer Science | 1 | 4% |
Unspecified | 1 | 4% |
Psychology | 1 | 4% |
Other | 1 | 4% |
Unknown | 10 | 43% |