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Market Segmentation

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Attention for Chapter 6: Mixture Models
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Chapter title
Mixture Models
Chapter number 6
Book title
Market Segmentation
Published by
Springer US, January 2000
DOI 10.1007/978-1-4615-4651-1_6
Book ISBNs
978-1-4613-7104-5, 978-1-4615-4651-1
Authors

Michel Wedel, Wagner A. Kamakura