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Attentional Capture Helps Explain Why Moral and Emotional Content Go Viral

Overview of attention for article published in Journal of Experimental Psychology. General, April 2020
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (93rd percentile)
  • Good Attention Score compared to outputs of the same age and source (77th percentile)

Mentioned by

news
2 news outlets
blogs
3 blogs
policy
1 policy source
twitter
8 X users

Citations

dimensions_citation
72 Dimensions

Readers on

mendeley
144 Mendeley
Title
Attentional Capture Helps Explain Why Moral and Emotional Content Go Viral
Published in
Journal of Experimental Psychology. General, April 2020
DOI 10.1037/xge0000673
Pubmed ID
Authors

William J. Brady, Ana P. Gantman, Jay J. Van Bavel

X Demographics

X Demographics

The data shown below were collected from the profiles of 8 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 144 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 144 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 22 15%
Student > Ph. D. Student 20 14%
Student > Master 17 12%
Researcher 13 9%
Student > Doctoral Student 10 7%
Other 18 13%
Unknown 44 31%
Readers by discipline Count As %
Psychology 46 32%
Social Sciences 17 12%
Business, Management and Accounting 8 6%
Medicine and Dentistry 4 3%
Economics, Econometrics and Finance 2 1%
Other 19 13%
Unknown 48 33%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 43. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 10 September 2023.
All research outputs
#987,058
of 25,728,855 outputs
Outputs from Journal of Experimental Psychology. General
#268
of 2,616 outputs
Outputs of similar age
#26,787
of 397,942 outputs
Outputs of similar age from Journal of Experimental Psychology. General
#7
of 31 outputs
Altmetric has tracked 25,728,855 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 96th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 2,616 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 22.4. This one has done well, scoring higher than 89% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 397,942 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 93% of its contemporaries.
We're also able to compare this research output to 31 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 77% of its contemporaries.