#WeTheNorth: Examining an Online Brand Community Through a Professional Sport Organization’s Hashtag Marketing Campaign

Overview of attention for article published in Communication & Sport, October 2019

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About this Attention Score

In the top 25% of all research outputs scored by Altmetric
Good Attention Score compared to outputs of the same age (70th percentile)
Good Attention Score compared to outputs of the same age and source (71st percentile)

So far, Altmetric has seen 9 X posts from 7 X users, with an upper bound of 49,433 followers.

RT @MikeNaraine: It was in press for two years, but it's finally out! #WeTheNorth: Examining An Online Brand Community by @MikeNaraine, @S…

RT @MikeNaraine: It was in press for two years, but it's finally out! #WeTheNorth: Examining An Online Brand Community by @MikeNaraine, @S…

RT @MikeNaraine: It was in press for two years, but it's finally out! #WeTheNorth: Examining An Online Brand Community by @MikeNaraine, @S…

RT @MikeNaraine: It was in press for two years, but it's finally out! #WeTheNorth: Examining An Online Brand Community by @MikeNaraine, @S…

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