Excellent and elegant example of using choice-based conjoint analysis to measure preferred content on online video platforms, and combining the results with SEM 👏🏻
77 followers
57 followers
RT @Cla_Wilhelm: Why people engage in #digitalpiracy and believe it is a victimless #cybercrime. New insights on the role of movie preferen…
208 followers
Why people engage in #digitalpiracy and believe it is a victimless #cybercrime. New insights on the role of movie preferences and social norms. #cyberdeviance https://t.co/VtSSSsX8SE
680 followers
Investigating Neutralization Strategies in Digital Piracy: The Role of Content Preferences and Social Norms by Wilhelm https://t.co/Re3jGWfxUX