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X Demographics
Mendeley readers
Attention Score in Context
| Title |
Marketing by live streaming: How to interact with consumers to increase their purchase intentions
|
|---|---|
| Published in |
Frontiers in Psychology, August 2022
|
| DOI | 10.3389/fpsyg.2022.933633 |
| Pubmed ID | |
| Authors |
Feng Liu, Yan Wang, Xiaoxu Dong, Huawei Zhao |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Netherlands | 1 | 50% |
| Switzerland | 1 | 50% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Science communicators (journalists, bloggers, editors) | 1 | 50% |
| Members of the public | 1 | 50% |
Mendeley readers
The data shown below were compiled from readership statistics for 137 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 137 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Unspecified | 14 | 10% |
| Student > Ph. D. Student | 10 | 7% |
| Student > Bachelor | 10 | 7% |
| Lecturer | 3 | 2% |
| Professor | 2 | 1% |
| Other | 10 | 7% |
| Unknown | 88 | 64% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 18 | 13% |
| Unspecified | 14 | 10% |
| Economics, Econometrics and Finance | 5 | 4% |
| Computer Science | 4 | 3% |
| Chemical Engineering | 1 | <1% |
| Other | 5 | 4% |
| Unknown | 90 | 66% |
Attention Score in Context
This research output has an Altmetric Attention Score of 2. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 05 December 2023.
All research outputs
#16,409,687
of 24,943,708 outputs
Outputs from Frontiers in Psychology
#17,708
of 33,669 outputs
Outputs of similar age
#229,271
of 423,061 outputs
Outputs of similar age from Frontiers in Psychology
#576
of 1,872 outputs
Altmetric has tracked 24,943,708 research outputs across all sources so far. This one is in the 32nd percentile – i.e., 32% of other outputs scored the same or lower than it.
So far Altmetric has tracked 33,669 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 13.1. This one is in the 39th percentile – i.e., 39% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 423,061 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 42nd percentile – i.e., 42% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 1,872 others from the same source and published within six weeks on either side of this one. This one has gotten more attention than average, scoring higher than 50% of its contemporaries.