Market readiness of emerging science
Innovative approaches informing product strategy through data-driven analysis and visualization
Inform your product strategy
For a significant consumer manufacturer, Altmetric developed an in-depth analysis and c-suite presentation detailing the state and acceptance of science for a potential new range of products.
This work formed the basis of strong recommendations on the future direction of the manufacturer’s product strategy. Within months, the manufacturer acquired a leading company in the recommended space, signalling their movement into an important new product area.
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