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X Demographics
Mendeley readers
Attention Score in Context
| Title |
The Value of Influencer Marketing for Business: A Bibliometric Analysis and Managerial Implications
|
|---|---|
| Published in |
Journal of Advertising, January 2021
|
| DOI | 10.1080/00913367.2020.1857888 |
| Authors |
Guoquan Ye, Liselot Hudders, Steffi De Jans, Marijke De Veirman |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Japan | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 763 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 763 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 57 | 7% |
| Student > Bachelor | 49 | 6% |
| Student > Master | 47 | 6% |
| Lecturer | 37 | 5% |
| Researcher | 21 | 3% |
| Other | 79 | 10% |
| Unknown | 473 | 62% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 161 | 21% |
| Social Sciences | 41 | 5% |
| Economics, Econometrics and Finance | 17 | 2% |
| Computer Science | 10 | 1% |
| Arts and Humanities | 8 | 1% |
| Other | 41 | 5% |
| Unknown | 485 | 64% |
Attention Score in Context
This research output has an Altmetric Attention Score of 24. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 01 November 2021.
All research outputs
#1,613,489
of 25,837,817 outputs
Outputs from Journal of Advertising
#49
of 492 outputs
Outputs of similar age
#45,430
of 536,346 outputs
Outputs of similar age from Journal of Advertising
#2
of 11 outputs
Altmetric has tracked 25,837,817 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 93rd percentile: it's in the top 10% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 492 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.9. This one has done particularly well, scoring higher than 90% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 536,346 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 91% of its contemporaries.
We're also able to compare this research output to 11 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 81% of its contemporaries.