| Title |
Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits
|
|---|---|
| Published in |
Journal of Business Ethics, February 2017
|
| DOI | 10.1007/s10551-017-3455-0 |
| Authors |
Oriol Iglesias, Stefan Markovic, Jatinder Jit Singh, Vicenta Sierra |
X Demographics
The data shown below were collected from the profiles of 4 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 1 | 25% |
| Spain | 1 | 25% |
| United Kingdom | 1 | 25% |
| Unknown | 1 | 25% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Scientists | 2 | 50% |
| Members of the public | 2 | 50% |
Mendeley readers
The data shown below were compiled from readership statistics for 550 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 550 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 62 | 11% |
| Student > Ph. D. Student | 56 | 10% |
| Lecturer | 37 | 7% |
| Student > Bachelor | 35 | 6% |
| Student > Doctoral Student | 27 | 5% |
| Other | 77 | 14% |
| Unknown | 256 | 47% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 184 | 33% |
| Economics, Econometrics and Finance | 24 | 4% |
| Social Sciences | 18 | 3% |
| Psychology | 8 | 1% |
| Linguistics | 5 | <1% |
| Other | 34 | 6% |
| Unknown | 277 | 50% |
Attention Score in Context
This research output has an Altmetric Attention Score of 4. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 10 February 2017.
All research outputs
#7,417,574
of 22,953,506 outputs
Outputs from Journal of Business Ethics
#1,171
of 2,947 outputs
Outputs of similar age
#142,142
of 420,202 outputs
Outputs of similar age from Journal of Business Ethics
#30
of 55 outputs
Altmetric has tracked 22,953,506 research outputs across all sources so far. This one has received more attention than most of these and is in the 67th percentile.
So far Altmetric has tracked 2,947 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.0. This one has gotten more attention than average, scoring higher than 60% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 420,202 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 65% of its contemporaries.
We're also able to compare this research output to 55 others from the same source and published within six weeks on either side of this one. This one is in the 43rd percentile – i.e., 43% of its contemporaries scored the same or lower than it.