Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits

Overview of attention for article published in Journal of Business Ethics, February 2017

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So far, Altmetric has seen 4 X posts from 4 X users, with an upper bound of 85,062 followers.

RT @Orioliglesias: Just published our article "Do Customer Perceptions of Corporate Services Bran.." with #Springer https://t.co/zP0oUeEKx0…

RT @Orioliglesias: Just published our article "Do Customer Perceptions of Corporate Services Bran.." with #Springer https://t.co/zP0oUeEKx0…

RT @Orioliglesias: Just published our article "Do Customer Perceptions of Corporate Services Bran.." with #Springer https://t.co/zP0oUeEKx0…

Just published our article "Do Customer Perceptions of Corporate Services Bran.." with #Springer https://t.co/zP0oUeEKx0 at JBE

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