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X Demographics
Mendeley readers
Title |
Innovativer Einsatz digitaler Medien im Marketing
|
---|---|
Published by |
Springer Fachmedien Wiesbaden, September 2018
|
DOI | 10.1007/978-3-658-16774-5 |
ISBNs |
978-3-65-816773-8, 978-3-65-816774-5
|
Editors |
Winnen, Lothar, Rühle, Alexander, Wrobel, Alexander |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Germany | 1 | 50% |
Unknown | 1 | 50% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 2 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 46 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 46 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 14 | 30% |
Student > Master | 11 | 24% |
Researcher | 2 | 4% |
Student > Doctoral Student | 1 | 2% |
Student > Ph. D. Student | 1 | 2% |
Other | 1 | 2% |
Unknown | 16 | 35% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 14 | 30% |
Economics, Econometrics and Finance | 7 | 15% |
Computer Science | 3 | 7% |
Psychology | 2 | 4% |
Environmental Science | 1 | 2% |
Other | 4 | 9% |
Unknown | 15 | 33% |