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Design, consumption and marketing: outcomes, process, philosophy and future directions

Overview of attention for article published in Journal of Marketing Management, March 2017
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • Good Attention Score compared to outputs of the same age (79th percentile)
  • Above-average Attention Score compared to outputs of the same age and source (52nd percentile)

Mentioned by

blogs
1 blog
twitter
3 X users

Readers on

mendeley
79 Mendeley
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Title
Design, consumption and marketing: outcomes, process, philosophy and future directions
Published in
Journal of Marketing Management, March 2017
DOI 10.1080/0267257x.2017.1283908
Authors

Michael B. Beverland, Gerda Gemser, Ingo O. Karpen

X Demographics

X Demographics

The data shown below were collected from the profiles of 3 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 79 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 79 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 15 19%
Student > Ph. D. Student 11 14%
Student > Doctoral Student 7 9%
Professor > Associate Professor 7 9%
Lecturer 5 6%
Other 12 15%
Unknown 22 28%
Readers by discipline Count As %
Business, Management and Accounting 28 35%
Design 11 14%
Economics, Econometrics and Finance 6 8%
Social Sciences 4 5%
Computer Science 2 3%
Other 4 5%
Unknown 24 30%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 9. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 20 March 2017.
All research outputs
#3,563,348
of 22,958,253 outputs
Outputs from Journal of Marketing Management
#254
of 886 outputs
Outputs of similar age
#64,219
of 307,995 outputs
Outputs of similar age from Journal of Marketing Management
#10
of 21 outputs
Altmetric has tracked 22,958,253 research outputs across all sources so far. Compared to these this one has done well and is in the 84th percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 886 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 9.5. This one has gotten more attention than average, scoring higher than 70% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 307,995 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 79% of its contemporaries.
We're also able to compare this research output to 21 others from the same source and published within six weeks on either side of this one. This one has gotten more attention than average, scoring higher than 52% of its contemporaries.