Are gambling company sports sponsorships a losing game? Investigating consumer responses on gambling, brand and team outcomes
Article in International Journal of Advertising (May 2024)
The most recent citing publications are shown below. View all 42 publications that cite this research output on Dimensions.
Article in International Journal of Advertising (May 2024)
Article in Journal of Behavioral Addictions (May 2024)
Article in Journal of Gambling Studies (April 2024)