@ylelkes @mscharkow @claesdevreese Don't know any study looking specifically at reliability of show versus outlet, but @mscharkow looks at medium (TV, print, internet, radio) versus focus (content, outlet) in this study: https://t.co/Ag7AJzgiao
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RT @JOCAM_online: "The Holy Grail we are all searching for is the new technology that will allow us to measure media exposure with minimal…
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RT @JOCAM_online: "The Holy Grail we are all searching for is the new technology that will allow us to measure media exposure with minimal…
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RT @JOCAM_online: "The Holy Grail we are all searching for is the new technology that will allow us to measure media exposure with minimal…