Understanding sporting brands and entrepreneurship using netnography and social network analysis
Article in International Journal of Technology Transfer and Commercialisation (March 2023)
The most recent citing publications are shown below. View all 7 publications that cite this research output on Dimensions.
Article in International Journal of Technology Transfer and Commercialisation (March 2023)
Article in Journal of Sociology (February 2021)
Article in Communication & Sport (January 2021)