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The Covert Advertising Recognition and Effects (CARE) model: Processes of persuasion in native advertising and other masked formats

Overview of attention for article published in International Journal of Advertising, September 2019
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About this Attention Score

  • Average Attention Score compared to outputs of the same age

Mentioned by

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2 X users

Citations

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104 Dimensions

Readers on

mendeley
174 Mendeley
Summary X Dimensions citations
So far, Dimensions has found 104 publications that cite this research output.

104

The most recent citing publications are shown below. View all 104 publications that cite this research output on Dimensions.

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