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Global luxury trends : innovative strategies for emerging markets

Overview of attention for book
Attention for Chapter 17: Why Buy Luxury? Insights From Consumer Research
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Chapter title
Why Buy Luxury? Insights From Consumer Research
Chapter number 17
Book title
Global Luxury Trends
Published by
Palgrave Macmillan, London, January 2013
DOI 10.1057/9781137287397_17
Book ISBNs
978-1-349-44968-2, 978-1-137-28739-7
Authors

Maureen Morrin

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 10 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 4 40%
Student > Master 2 20%
Student > Postgraduate 1 10%
Lecturer 1 10%
Unknown 2 20%
Readers by discipline Count As %
Business, Management and Accounting 3 30%
Psychology 2 20%
Unspecified 1 10%
Social Sciences 1 10%
Design 1 10%
Other 0 0%
Unknown 2 20%