9,793 followers
@AndreiaSadi, sobre a JBS, publiquei essa pesquisa https://t.co/i87iYeZeY7 na @RauspJ demonstrando como as estratégias de #greenwashing da empresa impactavam na confiança e intenção de compra dos seus consumidores.
9,793 followers
RT @DrMunaier: Our study evaluates the impact of an #ESG action on consumer trust and purchase intention by a company involved in moral tra…
535 followers
RT @DrMunaier: Our study evaluates the impact of an #ESG action on consumer trust and purchase intention by a company involved in moral tra…
116 followers
Our study evaluates the impact of an #ESG action on consumer trust and purchase intention by a company involved in moral transgression. Also, analyze the effect on consumer trust and purchase intention if this action is identified as #greenwashing @RauspJ