Mindful marketing: a study of the effect of impulse buying on mindfulness and the mediating effect of trait antecendents
Article in Journal of Marketing Analytics (May 2024)
The most recent citing publications are shown below. View all 7 publications that cite this research output on Dimensions.
Article in Journal of Marketing Analytics (May 2024)
Book chapter (March 2024)
Article in Frontiers in Public Health (February 2024)