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Understanding Consumer Financial Behavior

Overview of attention for book
Attention for Chapter 11: Individual Differences and Segmentation
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Chapter title
Individual Differences and Segmentation
Chapter number 11
Book title
Understanding Consumer Financial Behavior
Published by
Palgrave Macmillan US, January 2016
DOI 10.1057/9781137544254_11
Book ISBNs
978-1-349-71343-1, 978-1-137-54425-4
Authors

W. Fred van Raaij